KEY TAKEAWAYS

  • Manulife's whole life insurance policies build immediate cash value, accessible through policy loans of up to 90%. However, unpaid loans can affect policy performance
  • Coverage starts at $100,000 (for 10-year, 20-year, or pay-to-age-90 durations) and $500,000 (pay-to-age-100). Payment options include 10, 20, or lifetime durations, and plans are available for individuals up to 80 years old
  • Manulife offers two dividend options—paid-up insurance and cash. Dividends are distributed through a scale that depends on the performance of the participating account
  • The Manulife Par with Vitality Plus™ plan includes access to Manulife’s rewards program. Both plans offer riders for child protection, term insurance, guaranteed insurability, and total disability waiver
  • Participating account premiums are diversified across bonds, equities, real estate, and more, ensuring long-term growth. Factors such as mortality rates, policy cancellations, and investment returns influence account performance

Whole life insurance continues to attract Canadians who want lifetime coverage, affordable premiums, and the ability to build long-term cash value. Manulife is one of the most established names in this space and is known for its financial strength and stable participating account performance. 

In this review, we’ll help you take a closer look at Manulife’s whole life insurance plans, how they build cash value, the available dividend options, key features, and who can benefit most from this type of coverage. 

Best for overall performance
☆☆☆☆☆
★★★★★
PolicyAdvisor rating
Plans offered:
Manulife Par
Manulife Par with Vitality Plus
Performax Gold
Payment options
10-pay
20-pay
pay-to-100
A.M. Best financial strength rating
A+
Dividend Scale Interest Rate (DSIR)
6.35%

PolicyAdvisor rating

Manulife whole life insurance earns a 5 out of 5 rating from PolicyAdvisor for its overall performance, disciplined long-term dividends, and industry-leading financial strength. Manulife operates one of Canada’s largest participating life insurance platforms, supported by a $15.98 billion participating account and more than 307,000 active participating policies.

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$500
Manulife’s participating plans share in company profits through annual dividends. The Dividend Scale Interest Rate (DSIR) reflects participating account investment performance and directly influences policyholder dividends. For 2025–2026, Manulife maintains a 6.35% DSIR for Manulife Par and Manulife Par with Vitality Plus policies issued June 23, 2018, or later.

Compare dividend rates from top Canadian insurers

2022 2023 2024 2025
Equitable 6.05% 6.25% 6.40% 6.40%
Manulife 6.10% 6.35% 6.35% 6.35%
iA Financial Group 5.75% 6.00% 6.25% 6.35%
Desjardins Insurance 5.75% 6.20% 6.30% 6.30%
RBC Insurance 6.00% 6.00% 6.25% 6.30%
Sun Life 6.00% 6.00% 6.25% 6.25%
Empire Life 6.00% 6.00% 6.00% 6.25%
Foresters Financial 5.50% 5.50% 5.50% 6.25%
Co-operators 5.90% 5.90% 6.00% 6.00%
Assumption Life 5.75% 5.75% 5.75% 5.75%
Canada Life 5.25% 5.50% 5.50% 5.75%

Manulife offers two participating whole life options:

  • Manulife Par: A traditional participating whole life plan designed for long-term value, disciplined growth, and strong guaranteed features
  • Manulife Par with Vitality Plus™: Combines participating whole life coverage with the Vitality rewards program, adding lifestyle-based benefits and engagement incentives

Rating methodology

PolicyAdvisor rates Manulife whole life insurance 5/5 based on six factors: long-term dividend stability, early/long-term cash-value performance, premium flexibility, par fund strength, fees, and riders.

What are the key features of Manulife whole life insurance?

Manulife’s whole life insurance plans start building cash value from the early years of the policy. The maximum issue age for Manulife whole life insurance is 80 years and they offer two dividend options: paid-up insurance and cash. 

Insured individuals can avail of policy loans up to 90% of the total cash value. However, non-repayment of these loans can lead to a deterioration in the policy’s overall value. With Manulife whole life insurance, policy holders can get additional riders including child protection, guaranteed insurability, term insurance, and total disability waiver. 

Key features of whole life insurance from Manulife

 

Category Details
Cash value accumulation Immediate
Premium payment frequency Monthly, annual, and PAC (pre-authorized chequing) 
Maximum issue age 18-80 years
Coverage amount range Coverage starts at $100,000 for 10 year, 20 year and pay to age 90 premium durations, and $500,000 for pay to age 100
Coverage options Single life or joint-last-to-die coverage options
Dividend options Paid-up insurance, cash, and premium reduction
Policy loan availability Yes, up to 90% of the total cash value
Additional riders
  • Child protection
  • Guaranteed insurability
  • Term insurance
  • Total disability waiver

What are the different Manulife whole life plans I can choose from?

Manulife offers two participating whole life insurance plans, Manulife Par with Vitality Plus™ and Manulife Par. Both policies offer immediate cash value growth and guaranteed access to cash value in the early years. For 10-pay, 20-pay, and pay to age 90 plans, the coverage starts at $100,000. For pay to age 100, the coverage starts at $500,000. 

Manulife Par with Vitality Plus™ gives the insured individual access to the maximum-value benefits of Manulife Vitality, the company’s flagship rewards program. Manulife Par with Vitality Plus™ offers only single life coverage while Manulife Par offers single life and joint-last-to-die coverage options. 

Manulife Par and Manulife Par with Vitality Plus™ 

 

Feature Manulife Par Manulife Par with Vitality Plus
Coverage amount Starts at $100,000 for 10-year, 20-year, and pay-to-age-90 durations; $500,000 for pay-to-age-100 Starts at $100,000 for 10-year, 20-year, and pay-to-age-90 durations; $500,000 for pay-to-age-100
Policy fees No policy fees, but some admin charges may apply No policy fees, but some admin charges may apply
Payment duration options 10 years, 20 years, to age 90, or to age 100 10 years, 20 years, to age 90, or to age 100
Coverage options Single life or joint last-to-die Single life only
Eligibility for Vitality benefits Access to Manulife Vitality Go™ benefits at no added cost Access to maximum-value Manulife Vitality benefits
Upgrade option Upgrade to Manulife Par with Vitality Plus before the 3rd anniversary (no underwriting required) Not applicable
Issue age 18-80 years 18-80 years
Monthly Vitality® charge Not applicable – $15 for pay 10 years

– $10 for pay 20 years

– $6 for pay to age 90

– $4 for pay to age 100

Optional add-ons – Add term life insurance

– Skip payments if disabled (conditions apply)

– Guarantee future eligibility for life insurance

– Protect children and guarantee their future life insurance coverage

– Add term life insurance

– Skip payments if disabled (conditions apply)

– Guarantee future eligibility for life insurance

– Protect children and guarantee their future life insurance coverage

Source: Manulife.ca

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What are the pros and cons of Manulife’s whole life insurance?

Manulife’s participating whole life policies offer a range of benefits such as immediate cash value growth, the option to choose the frequency and duration of premiums, and access to riders. Manulife also offers deposit option payments where the insured individuals can make direct premium payments and increase their protection. 

The downside with Manulife’s whole life insurance is that they do not offer non-participating plans and some policy owners may find the dividend and returns structure complex. 

Pros and cons of Manulife whole life insurance

 

Pros Cons
Immediate cash value growth and guaranteed cash value in the early years Manulife does not offer non-participating whole life insurance plans 
Deposit option payments are available where policy owners can make additional premium payments to increase protection They offer only two dividend options while other insurers typically offer up to four 
Option to choose the frequency and duration of premium payments Manulife Par does not offer join-first-to-die coverage 
Variety of riders offered by Manulife for different life events and needs
Access to Manulife Vitality, a rewards and discounts program 

Highlights of Manulife’s whole life insurance policy document

A Manulife whole life insurance policy document includes the following key elements:

  • Policyholder and insured details: Basic information about the policy owner and the insured person, including names and ages
  • Coverage amount: The death benefit or face amount, along with the type of coverage (single life or joint-last-to-die)
  • Premium schedule: Premium amount, payment frequency, available payment methods, and rules for missed payments
  • Payment duration options: Choices such as 10-pay, 20-pay, pay to age 90, or pay to age 100
  • Dividend options: How dividends can be used, including paid-up additions or cash, and how earnings are allocated from the participating account
  • Guaranteed cash value: Tables showing guaranteed and non-guaranteed cash value growth over time
  • Policy loans and withdrawals: Rules for accessing cash value, including loan limits, interest rates, and the impact on policy values
  • Riders and optional coverage: Available add-ons such as child coverage, guaranteed insurability, term riders, and waiver of premium
  • Beneficiary information: How to name or update beneficiaries and the rules that apply
  • Plan structures: Available setups such as single life or joint-last-to-die and how they affect the payout
  • Surrender and termination conditions: What occurs if the policy is cancelled or surrendered and the guaranteed values payable
  • Investment and par account disclosure: How premiums are invested and how dividends are determined within the participating account
  • Legal and general provisions: Definitions, contestability rules, reinstatement options, exclusions, and claim procedures
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What are the different limited-pay options offered by Manulife?

Manulife’s whole life insurance (Manulife Par) offers several limited-pay premium structures designed to fully fund the policy within a defined period.

  • 10-pay: Premiums are payable for 10 years, after which the policy becomes paid-up for life
  • 20-pay: Premiums are payable for 20 years, and the policy is fully paid-up once that period ends
  • Pay to Age 90: Level premiums continue until the insured reaches age 90, with lifetime coverage following the final payment
  • Pay to Age 100: Level premiums continue until age 100. This option typically includes a higher minimum coverage amount, often $500,000 or more

Policyholders can choose single life or joint last-to-die coverage. These limited-pay structures provide certainty by ensuring premiums end at a fixed point while maintaining lifelong coverage once the payment period is complete.

What is Manulife Vitality?

Manulife Vitality is a wellness-enhanced insurance program that rewards policyholders for maintaining healthy habits. It’s designed to encourage better lifestyle choices and make wellness a part of your insurance experience.

When you’re enrolled, you earn Vitality Points for completing everyday health activities like walking, exercising, getting a flu shot, sleeping well, or meditating. As your points increase, your Vitality Status improves from Bronze to Silver, Gold, and Platinum, unlocking greater rewards and premium savings. These can include discounts on leading brands, fitness devices, and even travel or entertainment perks.

There are two versions of the program: Vitality Go™, which is included at no cost with all eligible plans, and Vitality Plus™, which offers enhanced benefits and exclusive rewards, such as the opportunity to earn a free Apple Watch®, for a small monthly fee. Manulife Vitality is also available with health and dental insurance to help members integrate wellness into both their financial and physical health goals.

What factors affect the performance of Manulife’s participating account?

Factors that influence the performance of Manulife’s participating account are mortality rates, policy cancellations, expenses and taxes, and investment returns. While a participating account is managed to ensure there is always enough money to pay death benefits and cash values, these factors do influence the account’s cash flow and performance. 

Let’s understand the factors influencing the participating account:

  1. Mortality rates: The death benefits of whole life policies are paid from the participating account. Insurers typically plan for the number of death benefits that they may have to pay in a given year. They make this assumption based on Canada’s overall life expectancy. Higher death benefits than expected will deplete the participating account’s funds faster, lower death benefits will have the opposite effect. This is why mortality rates are a crucial factor in determining how a participating account performs fiscally
  2. Policy cancellations: Based on past consumer behaviour, Manulife makes pricing assumptions of the number of policies that will be cancelled every year. If the cancellation numbers are lower, the participating account may be adversely affected, and vice versa
  3. Expenses and taxes: Underwriting costs, issuing contracts, making policy changes, and other administrative and operating expenses play a role in the participating policy’s performance. Manulife allocates resources towards these expenses in a manner that is fair and reasonable to the policy holders. If the operating charges are less than the company’s estimates, the participating account’s performance will be positive. If not, the performance may be affected negatively
  4. Investment returns: The expected returns on an investment play a key role in determining the profitability of a participating account. If the actual returns on an investment exceed Manulife’s pre-determined numbers, it positively affects the participating account. The latter is true if the returns are lower than anticipated
Factors that influence Manulife’s participating accounts

 

Factor Predictability Stability Impact on performance
Mortality High High Low
Cancellations Medium Medium Medium
Expenses & Taxes High High Low
Investment Returns Medium Medium High

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Where does Manulife invest the participating account’s premiums?

Manulife invests the participating account’s funds in public bonds, real estate, public and private equities, mortgages, and private debt. This diversified portfolio helps generate steady long-term returns while maintaining stability for policyholders. 

According to Manulife’s 2024 Sustainability Report, the company oversees $1.6 trillion in assets under management and administration, including $442 billion in total invested assets, $436 billion in segregated funds net assets, $334 billion in mutual funds, $223 billion in assets under administration, $154 billion in institutional asset management, and $19 billion in other funds. This scale and diversified asset mix help support consistent dividend performance and cushion short-term market volatility.

What dividend options does Manulife offer?

Dividends are a key feature of Manulife’s participating whole life insurance. They represent a share of the company’s financial performance and can enhance your long-term policy value. Manulife offers paid-up insurance, and cash that can be taken out or used for premium reduction. If you choose the paid-up insurance option, your annual dividends are used to automatically buy additional, fully paid-up insurance. 

This means that once your dividends have been used to purchase additional coverage, you do not need to make any further premium payments for the paid-up insurance. If you choose the cash option as your dividend strategy, the annual dividends you receive are paid directly to you. In this case, there may be some tax liability. 

How are Manulife’s whole life insurance dividends distributed?

Dividends are allocated to Manulife Par policyholders using a dividend scale. A dividend scale is a formula used by all insurance companies to fairly and equitably distribute the dividends among all the policy owners. The dividend scale is not guaranteed and usually increases or decreases based on the participating account’s performance. 

Manulife’s dividend scale for the past three years has been:

 

Year DSIR
2022 6.10%
2023 6.35%
2024 6.35%
2025 6.35%

 

Source: Manulife Sustainability Report, 2024

How to apply for Manulife whole life insurance with PolicyAdvisor?

To apply for a Manulife whole life insurance plan you would need to choose the plan type (Manulife Par or Manulife Par with Vitality PlusTM), choose your coverage options, fill in an application form, and submit. Your policy may also require medical underwriting based on your plan specifics.

For the best Manulife whole life quotes, speak to our experts at PolicyAdvisor. Our licensed advisors will help choose a plan and coverage options that best suit your needs and budget. We will also support you with the application, making the entire process seamless and easy for you!

Need insurance help?

Give us a call at 1-888-601-9980 or book some time with our licensed experts.

Frequently asked questions

Is Manulife whole life insurance worth it?

Yes, Manulife’s whole life insurance helps build cash value and provide long-term protection at affordable rates. Their policies are designed to help build wealth with dividend options that can be used to either buy more insurance or policy owners can withdraw as cash. Manulife also offers exclusive benefits with their Vitality program, making their whole life insurance plans an ideal option for those looking for complete protection. 

Can you borrow against the cash value?

Yes, you can request for a cash loan which is typically subject to Manulife’s administrative policies. The maximum amount you may borrow is 90% of the total available cash value minus any policy loans that you may have already taken. In some situations, Manulife may ask you to complete a loan agreement. 

What happens if I stop paying premiums?

If you stop paying your premiums, Manulife gives you a 31 day grace period to pay the pending premiums. In case you do not do that your policy will lapse. You will lose your coverage and your cash value may be used to pay off your policy loans and other charges. 

Does Manulife offer participating policies with dividends?

Yes, Manulife Par and Manulife Par with Vitality PlusTM, both offer participating whole life policies with dividends. Dividends can either be used to buy more insurance or they can be withdrawn as cash. In case policy owners choose to withdraw the dividends, there may be some tax implications.   

SUMMARY

Manulife’s whole life insurance policies provide lifelong financial protection, immediate cash value, and flexible payment options. The policies include features like dividend options, the ability to take loans against cash value, and optional riders tailored to specific needs. The two main plans—Manulife Par and Manulife Par with Vitality Plus™—offer varying benefits, including access to a rewards program in the latter.

Written By
Vanessa Smith
Insurance Advisor, LLQP
Vanessa Smith is an Ottawa-based insurance advisor with 4+ years of experience. She provides personalized life, health, and disability insurance strategies for both families and individuals.
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Vanessa Smith is an Ottawa-based insurance advisor with 4+ years of experience. She provides personalized life, health, and disability insurance strategies for both families and individuals.